Marwell Wildlife has appointed a new PR and communications partner.
The conservation charity and zoological park has chosen Polymedia to assist with media relations, social media, and creative campaigns.
The Hampshire-based consultancy was selected after a competitive pitch process.
Marwell Wildlife, which attracts more than 500,000 visitors annually to its 140-acre zoo, is renowned for its global conservation efforts.
Marwell tiger beneath trees at Marwell Wildlife Park (Image: Paul Webber) The charity aims to work with Polymedia to support its day-to-day operations as a visitor attraction and to highlight the expertise of its conservation specialists worldwide.
The partnership will see Polymedia working closely with Marwell’s in-house marketing and communications team.
Tara Baker, head of communications at Marwell Wildlife, said: "We are excited to partner with the team at Polymedia, who impressed us with their creativity, collaboration and sheer enthusiasm for our work.
"We have hit the ground running and look forward to working together to build upon Marwell’s position as a great day out for families and a leader in species and habitat conservation on a global scale."
Rhino grazes quietly in open field at Marwell Wildlife Park (Image: Paul Webber) Polymedia will assist Marwell Wildlife in various campaigns, including the launch of a new café, The Keeper’s Kitchen, and the Save Our Stripes fundraiser.
The fundraiser supports Marwell’s efforts in Kenya to save the Grevy’s Zebra, the world’s most endangered zebra species, from extinction.
The consultancy will also help Marwell reach out to businesses and organisations regionally and nationally to raise awareness and engagement.
For more information, visit polymediapr.co.uk.
Jo Kedward, director at Polymedia, said: "We are delighted to add Marwell Wildlife to the list of organisations we work with across our B2B and B2C specialisms.
"These are exciting times for the park and for its valuable international conservation work, and we are proud to be working alongside the Marwell team on day-to-day communications, and on campaigns that will make a huge difference at a local, regional and international level."
Polymedia, established on the South Coast for three decades, specialises in strategic public relations, brand and design, websites, social media, and digital marketing for clients across various sectors.
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