MDL Marinas has confirmed its sponsorship of the 2024 Southampton International Boat Show's Guinness Bar.
The event, one of Europe's leading marine exhibitions, is scheduled to take place from September 13 to 22 at Mayflower Park.
As part of the sponsorship agreement, MDL berth holders will gain special hospitality at one of the show's favourite venues, elevating their event experience.
These attendees will get a free pint of the world-renowned stout at the Guinness Bar, with a selection of non-alcoholic beverages also on hand.
On September 13, from 10am to 12pm, the marina group will elevate the experience further, hosting an exclusive 'Welcome Breakfast' at the Guinness Bar, giving berth holders a choice of bacon or egg roll and a hot drink to kick-start the event.
MDL berth holders also enjoy the perk of discounted entry to the show, more evidence of the benefits gained by being a part of the MDL community.
They also receive membership to MDL’s Otium Rewards loyalty programme, rewarding them with points for using all MDL services.
These points can be exchanged for future products including, overnight stays at one of the over 160 marinas within the MDL network and partner products like boat maintenance and hotel stays, offering a chance for substantial savings.
Tim Mayer, sales and marketing director at MDL Marinas, said: "We are thrilled to sponsor the Guinness Bar at this year’s Southampton International Boat Show.
"The show is a cornerstone of the boating calendar, and we’re delighted to offer something special to our valued customers. Located in a prime position, the Guinness Bar is a renowned meeting spot, and we’re pleased to help make our customers’ experience even more memorable.”
Adrien Burnand, head of marketing and communications at British Marine, said: "We’re delighted to welcome MDL Marinas as the sponsor of the iconic Guinness Bar at the 2024 Southampton International Boat Show.
"This partnership adds an exciting dimension to the show, offering enhanced hospitality to MDL’s valued berth holders. It’s partnerships like these that elevate the show experience, making SIBS a must-attend event for boating enthusiasts from around the world."
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